Local SEO Ideas For A Cleaning Business During Covid-19
When the first wave of the coronavirus pandemic took place, we understood that as a business owner, you may have experienced how it feels to not have many customers in weeks, After surviving the recent shutdown and businesses all over had to close their doors for safety and health precautions. you must set up your business for long-term success, much like a difficult struggle to recovery. Now the pandemic has slowed down and we have reopened our economy resulting in businesses ability to make money again but our problems are not over as more cases arise we must be able to protect our businesses, customers and our services.
Local Marketing & SEO During the Coronavirus Pandemic
These are the facts. Now that we understand this let’s dive deeper. let’s be honest your business needs customers to keep its doors open just like 100% of other non-profit businesses. Let’s go over a few things that can be done during this awful COVID-19 pandemic in order for your business to benefit from a time like now. Business owners have to budget accordingly because of the coronavirus. Businesses and revenue Streams are taking hits right now. There is a lot of uncertainty around the potential economic results of COVID-19. Nevertheless, we’re here to tell you, evading relations with your marketing strategy is not the path you want to take.
Connect With Your Customers on Social platforms
Let’s be realistic. Almost every person that has been stuck inside their house and apartments cannot do much but to scroll through their social media feeds and browse online. More or less, social media platforms are the main place where social interactions take place. Remember we must be 6 feet apart from each other so the best form of interaction is using social media platforms. Use these social networks to get in front of your consumers and stay relevant, formulate a conversation with your customers, and allow them to engage with your business.
Online Business Presence
At this moment you might be thinking this is not the time to invest in Search Engine Optimization (SEO), however, you will realize we come out of this, you need to make sure your business has the visibility to be found during the pandemic and when it is over. You should not pause, downgrade, or stop your SEO marketing plans, your business will hurt potential consumers looking for cleaning services as you will find not be found easily online, your competitors will be. Build a website if you don’t already have a website.
If you already have a website learn more about why a website is important when running a business online successfully to gain local customers.
Covid-19 Calls For Special Offers
Many people and businesses struggle or even closing their doors permanently. During times of uncertainty, one of the best marketing ideas you can put into place would be to capitalize on the opportunity to show support for local businesses and customers. Offer special discounts, incentives, or reasons to keep your revenue moving. We all know we’re looking for ways to save money right now and browsing the internet for discounts has gone up in search volume, Be the business people can turn to during this crisis. Cleaning companies can mainly profit using deals and or offers on cleaning services from small to big, You may even be able to strike more deals at this moment as technically a cleaning service is essential in a moment when the country is uncertain about COVID-19.
Get Ready to Adapt & Coordinate Accordingly With Your Local or State Government
It’s important to show and remember that SEO is a long term strategy and can serve your business down the line. What you do today will have an effect on your SEO strategy, while you have the time to focus on investing in your business, this will affect your organic and local search traffic months from now. In short, not starting your SEO campaign now could and would have a big detrimental impression on your current and potential revenue down the road when the Coronavirus pandemic is behind us like a distant memory.
Remember, keep your clients informed about how you’re protecting them and letting them know about the increased sanitary practices or new health-related procedures you’re putting into place to keep them safe. Show businesses you take cleaning to a whole new standard.
Gain More Insight
Learn what our digital marketing agency AD Global,LLC can do to help your business thrive online whether is it is website design, advertising or SEO we can guide you in the right direction that is cost effective. Due to covid-19 our services are discounted until this pandemic is over so act now as prices will rise again at some point.